Alice Woghiren.

Account Executive & Trend Spotter

Alice is one of our Account Executives, specialising in brand strategy, digital marketing, and social media. She manages end-to-end marketing campaigns, from strategy and content creation through to video production and paid social advertising. With experience working across a diverse range of industries, she combines creative thinking with commercial strategy to deliver work that not only looks good but drives measurable business results.

With a sharp eye for emerging trends and a data-driven approach to decision-making, Alice moves seamlessly between strategy and execution. She grounds creative ideas in audience insights, competitor analysis, and platform performance, ensuring every campaign is both relevant and effective. Whether growing visibility or refining an established one, she is passionate about creating marketing that resonates with audiences and contributes to long-term business growth.

Alice’s international upbringing and passion for travel continue to shape both her perspective on the world and her understanding of how people connect with brands. A seasoned traveller who has explored many corners of the globe, she brings that curiosity and global outlook into both her work and everyday life, always looking for new ideas, fresh inspiration, and, if she’s lucky, the next great escape.