Strategy.
Define your brand, understand who your customer or audience is, and speak to them with relevant, timely and engaging content. Sounds simple doesn’t it?
One of the many important parts of delivering a powerful message is optimising the marketing mix.
Our team of experts develop and execute campaigns tailored to achieve your goals.
Media Planning & Buying.
To connect with your intended audience, we develop communication strategies in an optimised media amalgamation.
Sound scary? We’ve got you! From planning, buying and execution, BossMan knows how to tune into the right channels to achieve your KPI’s.
Strategic Digital & Social Campaigns.
Navigating a landscape with constantly evolving digital platforms can be tricky.
Fear not – BossMan have the tools to craft innovative and influential campaigns with vast touchpoints, nurturing consumers from awareness all the way through to conversion or sale.
Our digital campaigns allow for real time reporting, optimisation and action.
Creative Wow.
Once we’ve established the best game plan for your business or campaign, we’re hardly going to leave you high and dry (unless you like it that way)!
With some incredible inhouse talent that spans the fields of illustration, websites, graphic layout, words, photography, videography and audio, the BossMan creators & designers are your own little team of modern-day Van Goghs (ears still intact).
Website Magic.
Your website is undoubtedly one of your biggest assets when it comes to branding and lead nurturing. Yet so many businesses think of them with a “build and forget” mentality. Not us!
BossMan understands the importance of tracking, analysing & optimising your online assets – whether we built them, or not. We have comprehensive reporting processes that mean together we decide what does and doesn’t work, and how to pivot appropriately.
Digital Content & Management.
We all use social media, so it’s pretty easy to just chuck a couple of posts up for your business too, right? NOPE. In fact, this is the downfall of most.
Competing with thousands of daily messages requires a strong plan of action and cohesive messaging that aligns with all of the other finely-tuned tools in your marketing. From content planning to creative asset production, influencer engagement to SEO-rich blogging, BossMan will have you glad you didn’t attempt to “wing” your social channels!
Public Relations.
When it comes to crisis management and dealing with public perception, our teams strategic and results driven expertise enables us to comfortably address and regulate media coverage, always planning for every possible outcome.
For our lifestyle and luxury product clientele, we offer a variety of services that ensure your brand or product receives the exposure it needs. Through our extensive networks and contacts in publications Australia-wide, we research, write, design and promote engaging and memorable content.
Fabulous Events.
Did you know we also have tonnes of experience running large-scale events?
We have history and ongoing experience with event categories such as caravan & camping, outdoor living, careers seminars, entertainment and book launches. These transferable skills mean no matter the scale or purpose of your event, we have the chops to ensure you never need to deploy a rent-a-crowd!